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A new social media platform, branded "Twitter.now," has officially launched its services. The company is proceeding with its rollout despite an ongoing legal dispute with Elon Musk's X Corp. X Corp. has reportedly filed a lawsuit alleging trademark infringement and unfair competition, claiming the new platform's name too closely resembles its well-known predecessor.
The emergence of Twitter.now highlights the continued fragmentation of the social media landscape. X Corp. has faced significant operational and user experience changes since its acquisition by Elon Musk, leading some users and entrepreneurs to explore alternatives. The legal action underscores the intense competition and evolving intellectual property challenges within the technology sector, particularly for platforms vying for user attention and brand recognition.
“Startup launches ‘Twitter.now’ despite legal battle with Musk’s X”
TheCable
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